Permission denied with NFS mount

[Gerard Samuel]

I already have 2 mount points setup from the server to my workstation 
and they are working perfectly.
When adding a third mount point, HUPping mountd, and trying to mount it 
(as root), Im getting ->
gladiator# mount hivemind:/files/www/data /home/gsam/www
[udp] hivemind:/files/www/data: Permission denied

My exports file look like ->
/usr/ports                      -maproot=0      gatekeeper gladiator
/storage/files                  -maproot=0      gladiator
/storage/gatekeeper_tmp         -maproot=0      gatekeeper
/files/www/data                 -maproot=0      gladiator

File permissions ->
hivemind# pwd && ls -al
/files/www
total 10
drwxr-xr-x   5 root  wheel  512 Aug  9 22:40 .
drwxr-xr-x   3 root  wheel  512 Sep 14 10:03 ..
drwxr-xr-x   2 www   www    512 Jun 28 11:15 Backup
drwxr-xr-x  11 www   www    512 Oct 10 14:08 data
drwxr-xr-x   5 www   www    512 Jul 16 02:06 gallery

Any ideas?
Thanks